Mam Care

How has changing to Nursebuddy helped your home care business?

"Before Nursebuddy, we weren’t using any dedicated care-management software at all. Everything - from rotas to care notes - was managed through a combination of spreadsheets, documents, emails, and manual processes.

"While this worked in the very early stages, it became clear that as our service grew and the complexity of children’s care packages increased, we needed a more reliable, streamlined way of working.

"Nursebuddy has helped us by:

• Centralising all care information so everything is in one secure, easy-to-access place.

• Improving communication with carers, giving them clear, up-to-date guidance and confidence in each child’s care plan.

• Reducing admin time, allowing us to focus more on supporting families and less on chasing paperwork.

• Strengthening compliance and safeguarding, as records are consistent, accurate and easy to audit."

“I nominated Mam Care as Customer of the Month because they were open to suggestion, took the time to invest into the software and have really optimised the platform to its full potential.”

- Madeleine Curran, Customer Success Manager at Nursebuddy

What is the one Nursebuddy feature that you really can’t live without?

"The one Nursebuddy feature we couldn’t live without is the real-time care notes and reporting.

"Because we support children with complex medical needs, having immediate access to accurate, up-to-date information is essential. Real-time notes mean we can monitor clinical changes quickly, respond to concerns straight away and ensure every member of the care team is fully informed.

"It gives us confidence, improves safety and helps us deliver truly consistent, high-quality care, so it’s absolutely indispensable for our service."

What are the biggest factors that have helped your business grow to be such a success?

"We focus on providing complex medical care for children - care that many other providers are not trained or equipped to deliver. This highly specialised knowledge allows families to feel confident that their child’s needs are fully understood and safely managed.

"At the same time, we bring something just as important: first-hand experience of caring for a child with complex needs. We understand the emotional, practical and day-to-day challenges families face because we’ve lived them ourselves. That perspective shapes everything we do - our compassion, our attention to detail and the way we support families holistically.

"Together, this combination of advanced clinical skill and genuine lived understanding has helped us build deep trust with families and professionals. It’s what truly sets us apart and has been the foundation of our growth and success."

What strategies do you use to retain care workers?

“1. Specialist training and clinical support

Because we deliver complex medical care for children, we invest heavily in high-quality, hands-on training. Our carers feel equipped, competent and safe - something that makes a huge difference to retention. Ongoing clinical supervision and access to expert advice helps reduce anxiety and build confidence.

2. Respectful and meaningful relationships

Carers stay where they feel appreciated. We make it a priority to build strong, respectful relationships with our team and listen to their feedback. Feeling part of a team and not just a rota number encourages long-term loyalty.

3. Rotas that support work–life balance

Unpredictable hours and burnout drive carers away. We work hard to create stable rotas, minimise last-minute changes and respect carers’ personal commitments. When staff feel their own lives are considered, they’re far more likely to stay.

4. Emotional support and understanding

Caring for children with complex needs can be emotionally demanding. Because we have first-hand experience ourselves, we’re able to offer compassionate support, check-ins and a safe place to talk openly about challenges. That emotional backing helps carers feel grounded and understood.

5. Opportunities for progression

We provide clear development pathways - whether that’s advanced clinical training, leadership opportunities, or specialist roles. Carers are more committed when they can see a future with us.

6. Recognition and appreciation

Small things matter. Celebrating achievements, acknowledging excellent practice and consistently showing gratitude helps carers feel valued and proud of the work they do.

7. Creating a sense of purpose

Many carers choose this field because they care deeply. We reinforce that sense of purpose by helping them see the impact they make on children and families. When carers feel their work genuinely changes lives, they stay."

What's one piece of advice you would give to someone starting a homecare business?

"In today’s homecare sector, the strongest foundation you can create is an unwavering focus on delivering safe, consistent, high-quality care from day one. Regulations are tightening, staffing is more competitive than ever, and families are more informed about what good care should look like.

"If you prioritise quality first, robust training, clear clinical governance, strong communication with families, and a culture where carers feel genuinely supported, growth will follow naturally and sustainably. Trying to scale too fast without those foundations is the quickest way to create problems later."

Rebecca Brunt
Director, Mam Care